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Technological Perspectives for Business
Rapid competition, the need to increase organizational productivity at reduced operational costs, and improved performance has led to the innovation of technologies that offer great business solutions to diverse problems. Organizations should therefore, consider the adoption, implementation, and utilization of effective technologies to enhance business growth, development, and sustainability. This paper is a discussion of three short essays that embrace the use of innovative technologies to improve efficiency from a technological perspective for businesses relating to present, past, and future prospects.
Project I – Present
Technology Identification
The IBM Developer Works recently developed a range of Rational software applications designed to help business organizations to make better-informed decisions (Perrow par.1). According to Perrow, these software applications are a “smarter approach to the process of software delivery and extends outreach with secure, multiplatform applications, and cloud development.” This enables enterprises to make better decisions through focused analytical practices coupled with business rules. According to IBM, the range of software provides the needed solutions to the increased demands of tight delivery deadlines, increasing pressures on performance, and management of complex activities to satisfy all customer requirements. Maintaining good customer relationship is very important in every organization or company in the global market today, and it is also an important tool in marketing goods and services offered in any organization. This is because good customer relationship helps the organization in attracting and acquiring new customers, retaining the existing ones and raising more revenue from sales to the existing customers. IBM invests in co-creating products with their customers to maintain good relationships. This helps to maintain customers’ loyalty to the brand.
Purpose and Use of the Technology
IBM indicates that the software offers business agility required for the rapid enterprise changes pertaining to networks management, supplier-partner relationships, market fluctuations, and diverse customer preferences (Perrow par.3). The range of software applications helps in making prompt informed business decisions by the utilization of business rules and analytics. The range also encompasses cloud technologies for storing and accessing business data whenever needed. The software also helps in the development of market-oriented products following focused analytics. Through this, enterprises are able to design products that satisfy the intended markets. Cloud services encompassed with the software provides organizations with secure, reliable, and efficient platforms that make business management easier. Literature indicates that cloud services can provide safe, reliable, and instant solutions for addressing business problems from diverse business regions (Hall par.6).
Nature and Details of the Technology in Accomplishing Intended Purpose
The IBM Rational range of software applications encompasses several products that enhance specificity in addressing business problems and achieving agility and performance management. Focal Point version 6.5 helps in the modernization of visualizations, UI, and enhanced integrated management that entail different portfolios, which help in connecting businesses to delivery partners. System Architecture version 11.4 helps in change management activities and improved workspace merging to minimize CPU usage and optimize performance at reduced costs. Asset manager version 7.5.1 provides a useful platform for managing products and monitoring flow of assets. CLM for IT Agility Scale service is designed to help organizational teams to achieve streamlined communication to minimize business errors.
Current role of the technology is to provide a range of products and services that can help enterprises to utilize business analytics approaches towards addressing contentious issues of decision-making and measuring improvement. It also provides a cloud-based multiplatform to increase efficiency and enhance business management (Ristol, et al. 76).
Project II – Past
Introduction
This product was created to address the problems faced by business managers in the execution of important organizational functions, such as process monitoring, asset management, and prompt, informed, decision-making. Previous products did not encompass a cloud multiplatform that makes business management simpler, faster, and reliable. The nature of this newer technology embraces has numerous products that enhance business performance, process management, and operational control.
Description of Context
Development of the Rational software applications follows early development of other related products that largely functioned individually. Consequently, this led to slower execution rates, higher CPU usages, less efficient processes, poor assets management, and the duplication of processes. The newer technology enhances efficiency, multitasking capabilities, and higher efficiencies by integrating several platforms into a single product. This also hastens decision-making because of increased availability of information.
Details of the Past
The configuration embraced the use of third party cloud services creating an additional cost, which increases the comparative operational costs. In addition, asset management is integrated with the new software applications, making it easy to access a wide array of information with minimal mobility, thereby enabling prompt decision making with increased efficiency.
Evaluation of Success
The range of Rational software applications provide solutions to complex supplier-customer-management problems and simplify processes by the use of business analytics. Moreover, the integration with a cloud-based system improves efficiency since cloud provides reliability, secure storage, and retrieval of vital information.
That notwithstanding, IBM should simplify the software further to make it more user friendly with minimal IT skills. In addition, it should enhance security of its multiplatform cloud service to enhance client confidence in the wave of increasing hacking of IT platforms.
Appendices
Cloud refers to internet services made available on demand by users through login prompt (Ristol, et al. 76). Asset management is a streamlined IT system of accounting for a firm’s equipment, products, and assets. It is possible to improve the products by encompassing robust security features to increase customer confidence amid rising issues of cybercrimes. The competitive market require that companies must clearly define the kinds of relationship with their customers and which their customers prefer. This includes personal and automated, daily or monthly subscription or even at times a single transaction. Further, organizations should indicate the core purpose of maintaining customer relationships. In most cases, the organizations normally aim at acquiring new and prospective customers, retaining the existing ones and, finally improving general sales with the current number of customers.
Project I – Present
Current state
IBM products resulted from concerted efforts to address the pertinent problems of process management, operational performance improvement, cloud efficiency, and asset management. Business managers can now make prompt informed decisions based on business analytics that provide a picture of the real issues. In addition, the application makes it possible to design market-oriented products based on the findings of business analytics.
Strengths
Rational software applications are multi-platforms that come in many languages and technologies that make the products user friendly. The diverse language capability of the software make the products have a wide range of applications. Perrow indicates that the application also modernizes and transforms business systems into flexible services while extending their reach to mobile devices (par.15). In addition, the application embraces enhanced security features from the previous platforms since they entail a scanning process before authorization to access web services and applications. Besides, a cloud based functionality offers reliable, quick, and cost effective mechanisms of managing businesses. Additionally, the applications design accommodates newer improvements with easy upgrade functionalities based on the changing business environments.
Current Disadvantages
It is costly to produce tailor-made applications, making it a great challenge to have all-in-one software that provides consistent solutions. To be competitive, the high costs of production would be passed on to the consumers. This will make the products relatively expensive. It also consumes a lot of time based on the features to be included in the application. Multiuser applications are also liable to increased virus infections and malicious programs that may destroy data, making it inaccessible. In addition, some computer software may not be compatible with other applications, making it difficult to integrate diverse applications.
Future
In the next five years, the technology innovation provided by IBM Rational software applications will be accessible by the use of handheld mobile devices since the technology has already encompassed the use of various mobile phone platforms. With the evolution in mobile phone technologies, that use computer-based operating systems, such as MS Windows, it will soon be possible to access all corporate information through handheld applications. The expectation in the next twenty years is that corporate applications will have embraced social platforms because it appears difficult to eliminate social life from work life.
Works Cited
Hall Mary. IBM Pulse Ushers in the New Era of Smarter Computing. 2011. Web. 29 Apr. 2014.
Perrow Mike. Business Agility: A technical perspective from the IBM Rational softwares. 2011. Web. 29 Apr. 2014.
Ristol Santi, Stanoevska-Slabeva Katarina, &. Wozniak Thomas. Grid and Cloud Computing: A Business Perspective on Technology and Applications. Berlin, Heidelberg: Springer. 2010. Print.
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