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Start your initial post by identifying two characteristics of utilitarianism, two characteristics of virtue ethics, and two characteristics of deontology. Organize this part of your post so that it is clear which characteristics belong to which ethical theory. You can do this by means of subtitles, or by presenting a table. You should aim to write one complete and clear sentence for each characteristic rather than just one or a few words.
Then, take the position that Starbucks is guided by utilitarianism and analyze how the notion of the moral good in utilitarianism leads to a unique approach to ethical problems. The way to do this is as follows:
- First, present an ethical problem confronted by Starbucks. You can choose one such ethical problem from the video.
- Then, apply the characteristics of utilitarianism that you identified for this discussion in the attempt to solve this problem.
- After this, analyze how the notion of the moral good present in utilitarianism, and the characteristics that you identified in particular, shape the approach to solving this problem.
- 400 words
- Must use these links:
Tabberer, C. [ProfTab @ OkWU]. (2010, May 5). Starbucks social responsibility video [Video file]. Retrieved from https://youtu.be/Nly_OdvORQY
More Resources that can be used:
Course Materials
- Hardy, J, Foster, C., & Zúñiga y Postigo, G. (2015). Section 9.4: Confronting Disagreement. In With good reason: A guide to critical thinking. Retrieved from https://content.ashford.edu/
- Section 9.4: Confronting Disagreement is a section of Chapter 9 of the introductory course in logic textbook that is employed in the PHI103 Informal Logic course offered at Ashford University. The link for this source will take you to a PDF format of this chapter. Section 9.4 covers the philosophical principle of charity, which is a principle that students in this course must employ in their analyses for discussions and assignments.
- Zúñiga y Postigo, G. (2015). The moral good in three traditional ethical theories[PowerPoint Slides].
- This PowerPoint document covers the main characteristics of utilitarianism, deontology, and virtue ethics, and what is the moral good in each of these.
Multimedia
- BilBoroughsRS. (2011, February 16). Introducing virtue ethics[Video file]. Retrieved from https://youtu.be/PHVuzec6s0c
- This video explains the central focus on character and flourishing in virtue ethics. Transcript
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- This video explains the central focus on character and flourishing in virtue ethics. Transcript
- dpadvertisingco. (2013, June 5). Kant ethics[Video file]. Retrieved from https://youtu.be/eQcC1qYP08s
- This video explains the deontological system of ethics as conceived by Kant. Transcript
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- This video explains the deontological system of ethics as conceived by Kant. Transcript
- Macat Education. (2015, October 13). An introduction to John Stuart Mill’s utilitarianism–A Macat politics analysis[Video file]. Retrieved from https://youtu.be/6LD5-2oj7DA
- This video covers the fundamental characteristics of utilitarianism according to John Stuart Mill. Transcript
Accessibility Statement
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- This video covers the fundamental characteristics of utilitarianism according to John Stuart Mill. Transcript
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