Event Management Course Project Listen ObjectiveTo use concepts learned in this class to develop a real world event plan.Listen GuidelinesDue Thursday of Week 7Members of the class are required to prepare a complete Event Plan based on one ofthe event scenarios listed in the Exercises in Professional Event Coordination in thetextbook. Review the Exercises in Professional Event Coordination in Chapters 1 through14 of Professional Event Coordination. Select one event scenario from any of thoselisted in the Exercises in Professional Event Coordination in Chapters 1 through 14. In Week 2 of the course, you must submit a one-page topic proposal for yourFinal Project Event Scenario selection. The topic proposal will not be graded. Thisproposal will be reviewed and suggestions will be made where applicable before theInstructor approves the topic and the scope of the proposed paper. Failure to submityour proposal on a timely basis will result in a 5-point deduction from the final projectgrade. Below is an outline of the event plan. Make sure you include all necessarycomponents with the final plan. Invent specifications for any specifications not explicitlyincluded in the event scenario. Completed Worksheets must be included as supportingmaterials. In Week 5 of the course, a rough draft will be due. The drafts will not be graded,but will contain recommendations to incorporate into your final project. Failure to submityour draft on a timely basis will result in a 5-point deduction from the final project grade. All papers will be run through turnitin.com, DeVry’s plagiarism software. It isimperative that you cite all sources and that your original content, i.e. your own words,make up at least 80% of your paper. Refer to the policy tab in the course for details onthe DeVry plagiarism policy.The course paper will be at least 15 pages in length (excluding any appendices) on atopic related to the theme of Event Planning and Management. Within this broad theme,the course paper is intended to be an opportunity to explore in some depth a topicrelated to the course that is of specific significance to you. The course paper is more aproduct of your critical and imaginative thinking supported by course material andrelated resources (including current articles) than it is a project in library research.Following is a summary of the sections that should be included in your paper and thepotential points for each section. This paper is worth 150 points total.1. Title Page Include the title of your course paper, your name, e-mail address, schoolname, instructor’s name, date of submittal, and class (HOSP590).Introduction (10 Points) Describe the event scenario that you have selected andidentify why it is significant. Present any background or facts that will enable the readerto clearly understand the issues. Write this like an Executive Summary in a BusinessPlan and include highlights of all important points. Assume the reader will not readbeyond the introduction so it is imperative this part is concise, factual, and interesting.2. Stakeholders (10 Points) Identify the stakeholders with this event and list at leasttwo different goals that they may have. Suggest ways to meet these goals.3. Event Theme (10 Points) Working with the event, stakeholders, and goals asdescribed, chose a theme for this event. Explain why you choose that theme and how itsupports the goals of the event.4. Location Analysis (10 points) Pick a location for this event. The location must havea webpage with floor plans that you can link to. Using the Location check sheet,complete an analysis of the location and determine how it will support the goals of theevent.5. Anticipation (10 Points) Describe your plan for this section of the event. Include anycollateral that you will create for this part. Include elements of the themes, and describehow it meets the event goals.6. Pre-Arrival (10 Points) Describe how you will set this event. Include a timeline whichworks backwards from the start time detailing the load-in factors, and setup times. Youmust note who is going to do the work.7. Arrival (10 Points) Describe your plan for this section of the event. Include anycollateral that you will create for this part. Include the details of how people will arrive,transportation, and registration elements. Make sure that this section matches thetheme and describe how it meets the event goals. 8. Atmosphere (10 Points) Describe your plan for this section of the event. Include adetailed description of dcor and other technological elements. When you are workingwith the Location Analysis from above, plot out your floor plan for this event.9. Appetite (10 Points) Your event must serve food of some kind. Describe your planfor this portion of the event. Detail your menu, kitchen, and serving requirements.Create a check sheet to bid this event for outside caterers. Create a list, and showpictures if possible of your table top dcor, serving lines, and other necessarycomponents to serve the food. Use your location floor plan to show where you will setup the kitchens, and serve the food. In this section, include who will be eating and howthe bill will be handled.10. Activities (10 Points) Your event must have some type of activity. Describe yourplan for this portion of the event. Detail what the activities are, and what you require forthis event to happen. Create a list of all necessary components, and use the locationfloor plan to show where this event will take place.11. Amenities (10 Points) Every participant must receive an amenity. You can createdifferent categories for the amenities such as spectators receive one type of amenityand participants receive another. Describe your amenities in detail. Describe how andwhen each attendee will receive his or her amenity.12. After Event (10 Points) Describe how you will manage the breakdown and cleaningof this event. Include a timeline describing the load out times.13. Final Report For Client (10 Points) Include a format for an after event review ofyour event. NOTE: You are not reviewing the fictitious event, but rather creating areference that you will use to evaluate how it went. Include all necessary details for thisreview.14. Budget & Financials (10 Points) Include a rough, but realistic budget for thisevent. Include an analysis of where you are spending your money, and how you willfund this event. Also include a copy of the bill you will submit to your client. Discuss howyou will make a profit and what financial risks you will incur with this event. Also includehow you will pay each vendor.15. Reference Page (10 Points) You must use no fewer than six resources outsideyour textbook that have an author. Use APA formatting and cite all sources, includingthe text. All references must be cited in the body of your work and on your reference list.Refer to the course materials in “Student Resources” for help with APA style. Citing anauthor’s work within your text documents your research, identifies the source forreaders, and enables readers to locate the source of information in the alphabeticalreference list at the end of the paper. To use the ideas or words of another personwithout crediting the source is plagiarism. Plagiarism in its purest form involves copyingpassages either verbatim or nearly verbatim, with no direct acknowledgment of thesource. The most common (and unconscious) form of plagiarism is to paraphrase adirect quotation. Paraphrasing does not relieve you of the obligation to provide proper identification of source data. The best way to avoid plagiarism is to make sure allquotes, ideas, or conclusions not your own are given proper acknowledgment in yourtext. All DeVry University policies are in effect including the plagiarism policy. Papers are due in Week 7 of this course.Any questions about this paper may be discussed in the weekly Q&A Discussion topic. This paper is worth 150 total points and will be graded on quality of researchtopic, quality of paper information, use of citations, grammar, and sentence structure. This paper must be at least 3,000 words and 15 pages in length. Points will bededucted if the paper falls short of this requirement. Use APA Style, 12 point font, double spaced. Include all 15 sections.Milestones Week 2: One page topic selection and overview is due in the Dropbox. Week 5: Rough draft is due in the Dropbox. Week 7: Final paper is due in the Dropbox.Listen Grading RubricsCategory Points % Description Title page 0 0% Include the title of your course paper, your name,e-mail address, school name, instructor’s name,date of submittal, and class (HOSP590). Introduction 10 7% Describe the event scenario that you have selectedand identify why it is significant. Present anybackground or facts that will enable the reader toclearly understand the issues. Stakeholders 10 7% Identify the stakeholders with this event and list atleast two different goals that they may have.Suggest ways to meet these goals. Event Theme 10 7% Working with the event, stakeholders, and goals as described, choose a theme for this event. Explainwhy you choose that theme and how it supportsthe goals of the event.LocationAnalysis 10 7% Pick a location for this event. The location musthave a webpage with floor plans that you can linkto. Using the Location check sheet, complete ananalysis of the location and determine how it willsupport the goals of the event. Anticipation 10 7% Describe your plan for this section of the event.Include any collateral that you will create for thispart. Include elements of the themes, and describehow it meets the event goals. Pre-Arrival 10 7% Describe how you will set this event. Include atimeline which works backwards from the starttime detailing the load-in factors, and setup times.You must note who is going to do the work. Arrival 10 7% Describe your plan for this section of the event.Include any collateral that you will create for thispart. Include the details of how people will arrive,transportation, and registration elements. Makesure that this section matches the theme anddescribe how it meets the event goals. Atmosphere 10 7% Describe your plan for this section of the event.Include a detailed description of dcor and othertechnological elements. Working with the LocationAnalysis from above, plot out your floor plan forthis event. Appetite 10 7% Your event must serve food of some kind.Describe your plan for this portion of the event.Detail your menu, kitchen, and servingrequirements. Create a check sheet to bid thisevent for outside caterers. Create a list, and showpictures if possible of your table top dcor, servinglines, and other necessary components to serve thefood. Use your location floor plan to show whereyou will set up the kitchens, and serve the food. Inthis section, include who will be eating and howthe bill will be handled. Activities 10 7% Your event must have some type of activity. Describe your plan for this portion of the event.Detail what the activities are, and what you requirefor this event to happen. Create a list of allnecessary components, and use the location floorplan to show where this event will take place.Amenities 10 7% Every participant must receive an amenity. Youcan create different categories for the amenitiessuch as spectators receive one type of amenity andparticipants receive another. Describe youramenities in detail. Describe how and when eachattendee will receive their amenity. After Event 10 7% Describe how you will manage the breakdown andcleaning of this event. Include a timelinedescribing the load out times. Final Report 10 7% Include a format for an after event review of yourevent. NOTE: You are not reviewing the fictitiousevent, but rather creating a reference that you willuse to evaluate how it went. Include all necessarydetails for this review. Budget 10 7% Include a rough, but realistic budget for this event.Include an analysis of where you are spendingyour money, and how you will fund this event. References 10 7% Use and Appendix for your references. You mustuse no fewer than six resources outside yourtextbook. Cite all sources, including the text. Total 150 100% A quality paper will meet or exceed all of theabove requirements. Listen Best PracticesThe following are the best practices in preparing this paper.1. Apply a three step process of writing Plan, Write, and Complete. 2. Prepare an outline of your research paper before you go forward. 3. Complete a first draft and then go back to edit, evaluate, and make any changesrequired. 4. Use visual communication to further clarify and support the written part of yourreport. You could use example graphs, diagrams, photographs, flowcharts, maps,drawings, animation, video clips, pictograms, tables, and Gantt charts.
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