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Question 1
Place yourself in the role of a market manager at Harley Davidson.
Your company, Harley-Davidson, has chosen to compete in various country markets in Europe and Asia using an export strategy. Read the sections of its latest annual reports from 2009 and 2010 at www.harley-davidson.com related to its international operations. Why does it seem that the company has avoided developing production facilities outside the United States?
Note: Annual Reports are located here at http://investor.harley-davidson.com/annual.cfm.
The required minimum number of words for initial postings to each discussion question each week is 500.
Question 2
Continuing in your role as a Market Manager, prepare a brief SWOT analysis of Harley Davidson related to competing in various country markets. What does the SWOT analysis reveal about the overall situation? What strategic issues and problems does Harley Davidson management need to address? What are your recommendations to management?
The required minimum number of words for initial postings to each discussion question each week is 500.
The post Strategic Management 615- 2 essay questions appeared first on Essay Mine.
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